INTRO & BRIEF

Mission Beard is a popular male grooming brand focussed on providing effective and beautifully scented personal care products designed to care for beards. Their products include luxury beard oils, balms, shampoos and conditioners all infused with their trademarked fragrances.

We were commissioned to help salvage a previous development project undertaken by a ‘development lab’ which has since collapsed. Using an existing framework of ingredients, we trialled and sampled numerous versions of an improved conditioning formula landing on a cost-effective and potent formula, perfect for the Mission Beard brand. Working closely with the founder was a particular delight.

Check out Mission Beard here: missionbeard.com