INTRO & BRIEF

Anagenix was created by two friends, Dan & Ivor. Dan, a practicing medical doctor working within the NHS, who before becoming a doctor, trained as a biochemist and neuroscientist. Ivor, a business director of a number of London based companies. They have been close friends for well over a decade and with very different professional backgrounds a common trait they share is receeding hairlines and thinning crowns. 
Disappointed at the availability of scientifically evidenced, research based hair loss shampoos, they created Anagenix. 

It has been a pleasure to help Dan & Ivor take their concept to physical reality. This is certainly a brand to watch with a strong founding team and wide consumer appeal, espeically in the male grooming market which continues to grow rapidly.

Check out Mission Beard here: Anagenix.co.uk